Bosnia-Herzegovina is a developing country in the Western Balkans, the heart of South-East Europe. Located between the Danube river and the Adriatic Sea, the Western Balkans and Bosnia- Herzegovina represents a bridge between East and West, a crossroad of civilizations and cultures – its capital Sarajevo is sometimes called the “European Jerusalem”. This geopolitical position has through the years made Bosnia-Herzegovina a true multicultural, multilingual, and diverse jewel, but with an authentic European cultural identity. Over the past couple of decades, following the dissolution of former Yugoslavia, Bosnia-Herzegovina has made impressive economic progress and reforms, in the process emerging as an attractive location to do business and invest.